Sales Development Representative (SDR)

About the role

A growing company is looking for a motivated, results-driven Sales Development Representative (SDR) to identify new business opportunities, generate qualified leads, conduct cold calls, build client relationships and support the sales process from prospecting to closing. The role suits someone with prior experience in B2B sales, cold calling, lead generation or business development, preferably in the IT services industry.

Key responsibilities

• Identify and generate new business opportunities through outbound prospecting, networking, market research and cold calling.
• Conduct cold calls to prospective clients, introduce IT services, understand their needs and generate qualified leads.
• Build and maintain a sales pipeline using LinkedIn, email outreach, cold calling and other lead-generation channels.
• Qualify leads by understanding client requirements, pain points and business needs.
• Follow up with prospects through calls, emails and LinkedIn to nurture relationships and move opportunities forward.
• Prepare proposals, presentations and sales documentation.
• Maintain accurate records of leads, opportunities and sales activities in the CRM.
• Collaborate with marketing and technical teams to develop customized client solutions.
• Stay updated on industry trends, competitors and market developments, and meet assigned lead-generation, outreach and sales targets.

Required profile

• Bachelor's degree in business administration, Marketing or a related field.
• 6 months to 1+ year of experience in Sales, Business Development, Lead Generation or a similar role.
• Experience in cold calling and outbound sales preferred; experience in an IT services or software house environment preferred.
• Strong communication, negotiation and interpersonal skills, able to build professional relationships with prospective clients.
• Self-motivated, target-oriented and eager to learn.

Required skills

• Experience with LinkedIn Sales Navigator, CRM tools or other lead-generation platforms.
• Proficiency in Microsoft Office, including Excel, Word and PowerPoint.