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SEO & Digital Marketing Specialist (E-commerce)

DOSTSOL Global · Lahore

New
Mid 🇬🇧 English
SEO Google Analytics 4 Google Search Console Google Tag Manager Ahrefs SEMrush Screaming Frog Looker Studio Google Ads Meta Ads Google Merchant Center Shopify WooCommerce WordPress

Job description

About the role

Dostsol Global is hiring a full-time SEO & Digital Marketing Specialist with proven experience managing and optimizing e-commerce websites. The ideal candidate combines strong technical SEO knowledge, digital advertising expertise and the ability to drive organic traffic, conversions and online sales. Experience of 2-3 years is required.

Key responsibilities

  • On-page, off-page, technical and local SEO, including e-commerce product, category, collection and landing page optimization
  • Keyword research, competitor analysis, content strategy and backlink building
  • SEO audits, internal linking and fixing technical issues; knowledge of Core Web Vitals, crawlability, indexing, XML sitemaps, canonical tags, redirects and schema markup
  • AEO, GEO, AI Search Optimization and E-E-A-T principles
  • Managing Google Ads, Shopping Ads, Performance Max and Meta Ads, with Google Merchant Center, product feeds, remarketing and audience targeting
  • Optimizing campaigns for ROI, ROAS and CPA, and applying CRO, sales funnels and A/B testing

Required profile

  • Minimum 2-3 years of practical SEO and digital marketing experience, preferably in e-commerce
  • Proven ability to improve organic rankings, traffic, leads and sales
  • Ability to manage multiple projects independently and meet deadlines
  • Strong analytical, communication, problem-solving and reporting skills
  • Experience with US/UK e-commerce businesses is an advantage; a portfolio or case studies showing measurable SEO results are preferred

Required skills

  • Google Analytics 4, Google Search Console and Google Tag Manager
  • Ahrefs, SEMrush, Screaming Frog and Looker Studio
  • Shopify, WooCommerce or WordPress
  • Basic HTML, CSS and JavaScript for SEO

Candidates apply by sending their CV and portfolio or case studies to the employer's email, with the subject line "Application - SEO & Digital Marketing Specialist".

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Published 2 hours ago

Expires 1 month from now

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DOSTSOL Global

Lahore