ASO Specialist (Onsite, Faisalabad)

About the role

Enzipe is hiring an ASO Specialist to work onsite in Faisalabad, with timings from 9:00 AM to 6:00 PM. Remote work is not available. The role covers app store optimization and mobile growth strategies for Android and iOS apps.

Key responsibilities

• Develop and execute ASO strategies for Android and iOS App Stores.
• Optimize app titles, subtitles, descriptions, keywords, metadata, screenshots and other App Store assets.
• Conduct keyword research and competitor analysis to improve visibility and organic downloads.
• Monitor app rankings, keyword performance, conversion rates and user acquisition metrics.
• Perform A/B testing to improve App Store conversion rates.
• Work with the UI/UX, Flutter and marketing teams to improve user experience and app performance.
• Suggest improvements based on user behavior, analytics and market trends.
• Stay up to date with App Store, Google Play and iOS algorithms, ASO trends and best practices.

Required profile

• 1.5 to 2 years of hands-on ASO experience.
• Proven experience on SaaS-based mobile applications is mandatory.
• Data-driven mindset with strong analytical and problem-solving abilities.
• Good communication skills and ability to work with cross-functional teams.

Required skills

• Working knowledge of Android ASO and Google Play Store optimization.
• Strong understanding of App Store algorithms, ASO tools, analytics platforms and A/B testing.
• Excellent keyword research, competitor analysis and content optimization skills.

What we offer

• Office-provided lunch and tea twice daily.
• One paid leave per month.
• A collaborative, growth-oriented environment.
• Opportunity to grow into a full-time role.