Assistant Manager - Sales

About the role

Enertia, Pakistan's first premium machine and home appliance manufacturer, is hiring an Assistant Manager - Sales in DHA Phase 4, Lahore (on-site). The role drives an integrated omnichannel sales strategy, strengthens the Direct-to-Consumer (DTC) business, manages the Experience Centre and builds partnerships with third-party retailers while keeping a consistent premium brand experience.

Key responsibilities

• Drive revenue across DTC, e-commerce, Experience Centre, retail, distributors, dealers, corporate sales and B2B partnerships
• Own the DTC sales journey, optimise conversion, improve customer acquisition and drive repeat business
• Manage day-to-day sales operations, walk-in engagement, product demonstrations, lead follow-ups and conversion at the Experience Centre
• Manage third-party retailer relationships, including onboarding, commercial negotiations, sales targets, product visibility and channel performance
• Work with marketing and digital teams to turn brand campaigns into measurable sales
• Maintain consistent brand positioning, product presentation, pricing discipline and customer experience across all channels
• Identify new business opportunities, expand the retail footprint and build channel partnerships
• Own channel-wise targets, revenue forecasting, sales reporting and performance analytics
• Strengthen the end-to-end customer experience, from discovery and purchase to after-sales coordination

Required profile

• 4-6 years of experience in sales, e-commerce, DTC or omnichannel business management
• Experience in consumer electronics, home appliances, FMCG, lifestyle or premium consumer brands
• Strong understanding of Pakistan's retail and digital commerce landscape
• Hands-on experience managing online and offline sales channels, retail partners and customer-facing operations
• Commercial acumen and a brand-conscious approach

To apply, send an updated CV by email to the company, quoting the Assistant Manager - Sales vacancy.