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This job expired on 01/10/2026. It no longer accepts applications.
Content Writer (B2B Apparel & Fashion Industry)
The Goat Edge · Karachi
Job description
About the role
We are looking for a creative Content Writer to produce high‑quality B2B content for the apparel, manufacturing and supply‑chain sectors. The role focuses on turning technical production details into client‑facing materials that drive lead generation and support sales.
Key responsibilities
- Research technical apparel processes (sampling, grading, production planning, QC) and translate them into clear content.
- Write case studies, white papers, product descriptions, blog posts and sales enablement materials for B2B audiences.
- Optimize on‑page SEO and structure content for discoverability and lead generation.
- Collaborate with technical teams to validate terminology and specifications.
- Manage an editorial calendar, meet deadlines and handle revisions.
- Publish and track performance using a CMS and collaboration tools.
Required profile
- Proven B2B content writing experience in apparel, textiles, manufacturing or supply‑chain sectors (portfolio required).
- Strong research ability to interpret technical details and convert them into client‑facing language.
- Excellent command of English grammar and tone for professional audiences.
- Solid understanding of on‑page SEO and content structuring for lead generation.
- Experience creating case studies, white papers, product descriptions and sales enablement materials.
Required skills
- CMS usage
- Google Workspace
- Basic analytics for content performance tracking
- On‑page SEO optimization
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The Goat Edge
Karachi