Digital Marketing Specialist

About the role

You\'ll own marketing execution for a portfolio of client engagements—including technical SEO, content strategy, and paid campaign management—tied back to measurable pipeline or revenue outcomes rather than vanity metrics. You will drive measurable pipeline and revenue outcomes rather than focusing on vanity metrics.

Key responsibilities

• Run technical and content SEO audits and implement fixes with engineering.
• Plan and execute content calendars aligned to a client\'s target audience.
• Manage paid search and social campaigns with clear attribution and ROI tracking.
• Set up and maintain analytics dashboards that clients actually check.
• Run conversion‑rate‑optimization experiments on landing pages.

Required profile

• 3+ years running SEO and paid campaigns for client or in‑house products.
• Working knowledge of Google Analytics 4, Search Console, and a paid ads platform.
• Comfort writing clear, audience‑appropriate content or briefing writers who do.

Required skills

• Google Analytics 4
• Google Search Console
• Paid advertising platforms (e.g., Google Ads, Facebook Ads)

What we offer

• Budget ownership on the campaigns you run.
• Direct collaboration with the engineers building the pages you\'re optimizing.