Marketing Analyst - Student Homework Platform

About the role

SolutionInn is looking for a proactive and analytical Marketing Analyst to help grow its student homework assistance platform. You will research student needs, spot market opportunities and build features that attract more students, working with product managers and cross-functional teams to prioritize development, track product performance and boost engagement.

Key responsibilities

• Work with product managers to prioritize feature development based on research, market demand and business goals.
• Integrate AI technologies into the platform to improve user experience, optimize processes and personalize interactions.
• Identify ways to improve the product and capture a larger market share.
• Develop new features aligned with student needs and differentiate the product from competitors.
• Iterate on features using user feedback, usability testing and performance metrics.
• Monitor the competitive landscape and industry trends.
• Invest in R&D and run data-driven strategies to raise engagement, retention and satisfaction.
• Communicate product enhancements and updates to stakeholders.

Required profile

• Bachelor's degree in a quantitative field (engineering, sciences, math, statistics, business or economics).
• At least 2 years of relevant experience in product analysis, market research or a related field.
• Experience conducting qualitative and quantitative research and turning data into actionable insights.
• Strong analytical skills and excellent communication skills with technical and non-technical audiences.

Required skills

• Data analysis, preferably in a product or business analytics role.
• Excel and data visualization tools such as Tableau or Power BI.
• Web analytics tools such as Google Analytics or Mixpanel.
• Knowledge of Agile and experience in cross-functional teams.

What we offer

• Mobile allowance, travel allowance and bonuses.
• Paid time off and entertainment allowances.
• Grocery and gym allowances.
• Working hours of 10 AM to 7 PM.