Senior Manager - Sales (B2B & B2C)

About the role

An experienced sales professional is sought to lead and drive regional sales performance across Corporate (B2B) and Retail (B2C) channels, ensuring business growth, operational discipline and customer satisfaction.

Key responsibilities

• Drive order booking, receipt and dispatch achievement against monthly, quarterly and annual regional targets
• Review channel-wise performance with regional sales teams and correct shortfalls promptly
• Monitor and control regional sales operating expenses, including payroll, against the approved budget
• Drive timely collection of corporate receivables and minimize average debtor days
• Keep showroom inventory records accurate (physical vs. system) across the region
• Align demand forecasts with actual sell-through and ensure on-time completion of installation sites
• Drive customer satisfaction through FFR results, Customer Command Center feedback and verified store ratings
• Lead new corporate client acquisition and onboarding, build team capability through training and develop successors for key roles

Required profile

• Bachelor's or Master's degree in Business Administration or a related field (engineering preferred)
• 12+ years of progressive sales leadership experience in furniture, retail or allied industries
• Experience managing Corporate and Retail sales operations, including regional P&L ownership
• Strategic and commercial acumen, leadership, negotiation and stakeholder management skills

Required skills

• SAP
• Sales MIS and reporting tools such as Power BI or MIS 360