SEO & Content Specialist

About the role

NxTechNova is an AI automation company offering web development, app development, digital marketing and AI automation under one roadmap, serving businesses in the UK, Pakistan and the US. It is looking for an SEO & Content Specialist who sees content as a way to drive pipeline, owning the organic growth strategy for the agency and potentially for clients, bridging technical SEO and revenue-focused writing.

Key responsibilities

• Keyword research and topic mapping for the agency and client projects
• On-page optimization (meta tags, headers, internal linking, schema) and technical audits
• Monitor rankings, organic traffic and conversions with Google Search Console, GA4 and tools such as Ahrefs or SEMrush
• Analyse competitor SERPs to find content gaps in AI automation, SaaS and digital agency niches
• Write, edit and publish SEO-optimized content (blog posts, landing pages, case studies, service descriptions) and turn complex technical topics into converting copy
• Manage an editorial calendar and optimise existing content while keeping a consistent brand voice
• Work with development and design teams so SEO best practices are built into new sites, and support paid ads and social media teams with keyword insights and landing page copy
• Report organic KPIs monthly, linking content to lead generation and revenue goals

Required profile

• 1-3 years of experience in SEO and content marketing; agency experience is a plus
• Ability to work on-site in Karachi (DHA Phase 6) and align with the company's shift timing if needed for international collaboration

Required skills

• Strong on-page SEO and familiarity with technical SEO basics (Core Web Vitals, crawlability, indexing)
• Excellent English writing and editing, with a published portfolio
• Hands-on WordPress (or similar CMS) and basic Google Analytics (GA4) and Search Console
• Nice to have: B2B tech, SaaS or AI experience; AI tools like ChatGPT and Claude; digital marketing funnels and CRO basics

What we offer

• Competitive salary based on experience
• Exposure to international markets and clients (UK/US)
• A collaborative environment focused on continuous learning and cross-functional exposure
• Diverse projects in AI automation, web development and creative branding