SEO Manager – German Market & AI Focus

About the role

We are seeking a senior SEO Manager to lead the development and execution of SEO strategies for regional and e‑commerce projects, with a strong focus on the German market. The role combines deep SEO expertise with the use of AI tools to scale content creation, research and automation, and offers a clear path toward an SEO Director position.

Key responsibilities

• Develop, implement and scale SEO strategies for regional and e‑commerce initiatives.
• Build and optimise AI‑supported workflows for content creation, keyword research, analysis and automation.
• Create high‑quality German‑language blog content using modern AI tools.
• Design and execute a sustainable, quality‑focused backlink strategy.
• Conduct technical SEO audits, on‑page optimisation and Core Web Vitals improvements.
• Perform keyword research, competitor analysis and identify new organic growth opportunities.
• Manage freelancers, agencies and content creators.
• Report SEO performance to management with clear KPIs and actionable recommendations.

Required profile

• Several years of proven SEO experience, preferably with success in the German market.
• Strong knowledge of AI‑supported SEO tools and modern backlink techniques.
• Experience in local/regional SEO (Google Business Profile, citations) and e‑commerce SEO (category pages, structured data, index control).
• Independent, structured and result‑oriented working style.
• Business‑fluent German and good English communication skills.

Required skills

• ChatGPT
• Claude
• Perplexity
• Custom GPTs
• AI Search Optimization / GEO
• Sistrix
• Ahrefs
• Semrush
• Screaming Frog
• Google Search Console
• GA4

What we offer

• A key SEO role with strong ownership and growth potential.
• Opportunity to work with modern SEO and AI tools.
• Long‑term career development toward SEO leadership.
• Full‑time, permanent position in an on‑site environment.