Social Media Manager – Digital Marketing & SEO

About the role

Primealley is looking for a creative and results‑driven Social Media Manager to lead its digital presence across social platforms, the corporate website, and search engines. You will craft engaging content, boost online visibility, and generate leads through integrated digital marketing initiatives.

Key responsibilities

• Manage and grow company profiles on LinkedIn, Facebook, Instagram, X (Twitter), YouTube and other relevant channels.
• Develop monthly content calendars, create posts, captions, banners and promotional assets, and schedule them using social media management tools.
• Monitor engagement, respond to comments and messages, and report performance metrics.
• Conduct keyword research, competitor analysis, on‑page and off‑page SEO, backlink building, and track organic traffic using tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush and Rank Math.
• Maintain and update the WordPress website – add pages, blogs, images, ensure security, optimize speed and user experience, and coordinate technical updates with developers.
• Design visual assets in Canva, maintain brand consistency, and produce SEO‑friendly blogs, website copy and social media text.

Required profile

• Bachelor’s degree in Marketing, Communications, IT, Business or a related field.
• Minimum 2 + years of experience in social media management and digital marketing.
• Strong knowledge of on‑page, off‑page and technical SEO.
• Hands‑on experience with WordPress website management.
• Proficiency in Canva for graphic design.
• Experience using Google Analytics and Google Search Console.

Required skills

• WordPress
• Canva
• Google Analytics
• Google Search Console
• Ahrefs
• SEMrush
• Rank Math
• SEO (keyword research, backlink building, on‑page optimization)
• Social media platforms: LinkedIn, Facebook, Instagram, X (Twitter), YouTube

What we offer

• Opportunity to shape the digital strategy of a growing company.
• Collaborative environment with cross‑functional teams.
• Access to modern marketing tools and continuous learning.