Venture Growth Lead
Disrupt.com · Division de Karachi
Job description
About the role
You will build and run Zamanat's marketing function, shaping market positioning, demand programmes and all brand‑facing communications for a pioneering Digital Shariah Assets platform.
Key responsibilities
- Define and own Zamanat's positioning and narrative for asset owners, fund managers, banks and allocators.
- Run institutional demand programmes including research, thought leadership, roundtables, co‑marketing and earned media.
- Approve all external material, ensuring compliance, legal and Shariah sign‑off.
- Develop the CEO’s public profile across LinkedIn, bylines, panels and interviews.
- Provide commercial enablement assets such as pitch narratives, product explainers and diligence‑ready presentations.
- Lead a cross‑functional team and Disrupt Labs specialists across media, SEO, AI search, social, content, creative, PR and web.
- Own the marketing budget, reporting spend weekly and delivering a monthly plan for CEO approval.
Required profile
- 8–12 years of experience in marketing, communications or go‑to‑market roles, with at least 3 years leading a function or team in financial services, fintech or digital assets.
- Strong financial fluency – comfortable discussing fees, risk, returns and liquidity with allocators.
- Proven record of positioning financial products to generate inbound interest from the right counterparties.
- Experience managing agencies, budgets and long B2B sales cycles.
- Discipline in compliance, embargoes and clearances; routine sign‑off processes.
- Daily use of AI tools with rigorous source verification.
Required skills
- Financial product knowledge (fees, risk, returns, liquidity).
- Compliance and regulatory sign‑off processes.
- Agency and budget management.
- Institutional B2B marketing and demand generation.
- AI‑assisted content creation and verification.
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Published 2 days ago
Expires 1 month from now
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Disrupt.com
Division de Karachi