B2B Sales Account Executive – Canadian Market (Remote)

About the role

The WEAR supplies custom branded business apparel and uniforms to small, medium and large businesses across Canada. It is looking for an educated, results-driven B2B sales professional to generate opportunities, close new business and build lasting customer relationships. About 60-70% of the time is spent on outbound prospecting and winning new customers, with the rest on inbound enquiries, follow-ups and account growth. This is an individual contributor role based remotely in Lahore, Pakistan.

Key responsibilities

• Research Canadian businesses, build prospect lists and identify decision-makers.
• Generate opportunities through cold calls, personalised emails and LinkedIn outreach.
• Run discovery conversations to understand apparel needs, quantities, budgets, branding and deadlines.
• Work with the quoting team to prepare proposals, handle objections and close orders.
• Respond to inbound enquiries and follow up consistently until a decision is reached.
• Build repeat business through account management, referrals and additional product opportunities.
• Maintain CRM records, follow-ups and the sales pipeline.
• Coordinate with internal teams and take ownership of agreed sales activity and revenue targets.

Required profile

• Bachelor's degree in any discipline; business, marketing or a related field preferred.
• At least two years of B2B sales experience, including selling to Canadian or US business customers.
• Demonstrated success in outbound prospecting and closing new business, with examples of targets and results.
• Experience engaging business owners, purchasing contacts or other decision-makers.
• Ability to work independently and stay accountable in a remote environment.

Required skills

• Excellent spoken and written English, including business emails and sales conversations.
• Discovery, negotiation and objection-handling skills.
• Follow-up habits, attention to detail and CRM experience.
• Reliable internet connection and a quiet environment for calls.

What we offer

• Base pay of CAD 250 per month plus uncapped commission.
• Working hours 9:00 a.m.-5:00 p.m. Canadian Eastern Time, requiring evening/night availability in Pakistan.
• CRM access, calling and email tools, product training, quoting support and company-provided leads.

To apply, send your CV with answers to questions about your degree, products sold to Canadian or US businesses, a personal acquisition story, your last sales target and confirmation of availability and pay expectations. Shortlisted candidates attend a brief interview and a practical sales role-play.