Digital Marketing Executive (PPC – Google & Amazon Ads)

About the role

We are looking for a Digital Marketing Executive to lead our paid acquisition efforts, focusing on Google Ads and Amazon Ads. The role sits at the intersection of commercial performance and marketing execution, directly influencing revenue and growth.

Key responsibilities

• Implement and support PPC strategy across Google Ads and Amazon Ads.
• Conduct keyword research, campaign structuring, and ongoing optimisation.
• Monitor and analyse campaign performance, identifying trends and opportunities.
• Generate actionable insights to improve performance against key KPIs.
• Manage and optimise budget allocation to maximise ROI.
• Test new paid media opportunities and collaborate with cross‑functional teams.

Required profile

• Analytically strong and comfortable working with data to inform decisions.
• Commercially aware with an understanding of how marketing performance links to revenue.
• Some experience with ad platforms such as Google Ads or Amazon Ads.
• Proactive, detail‑oriented and able to prioritize tasks effectively.
• Curious about PPC and performance marketing and willing to learn.

Required skills

• Google Ads
• Amazon Ads
• PPC campaign management
• Keyword research
• Campaign structuring
• Performance monitoring and analysis
• Budget optimisation