Email Campaign Specialist
Clustox · Lahore
Job description
About the role
We are seeking a motivated Email Campaign Specialist to design, execute and optimise email marketing programmes. The role focuses on driving engagement and conversions through targeted, personalised lifecycle campaigns.
Key responsibilities
- Manage email marketing/automation platforms such as Mailchimp, HubSpot, Klaviyo, Instantly or Salesforce.
- Design, edit and quality‑check responsive email templates for various campaigns.
- Conduct A/B testing on subject lines, calls‑to‑action and content to improve performance.
- Monitor and analyse key metrics (open rates, CTR, conversions, unsubscribes) and produce performance reports.
- Maintain list hygiene and apply best practices to ensure high deliverability.
- Collaborate with content, design and sales teams to ensure consistent messaging.
- Stay up‑to‑date with email marketing trends, tools and compliance regulations (GDPR, CAN‑SPAM).
Required profile
- 2‑3 years of hands‑on experience in email marketing.
- Familiarity with data‑scraping tools such as Apollo, Sales Navigator or Lead411.
- Strong understanding of email KPIs, automation workflows and lifecycle campaigns.
- Excellent copywriting and editing skills for subject lines and email content.
- Strong organisational and time‑management abilities to handle multiple campaigns simultaneously.
Required skills
- Mailchimp
- HubSpot
- Klaviyo
- Instantly
- Salesforce
- Apollo
- Sales Navigator
- Lead411
- A/B testing
- Segmentation
- Personalisation
- Email deliverability
- List hygiene
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Published 7 hours ago
Expires 1 month from now
2 views · 0 applications
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Clustox
Lahore