Head of Customer Advocacy & Market Insights
JazzWorld · Islamabad
Job description
About the role
Lead JazzWorld's central Customer Insights function, bringing the voice of over 100 million customers into every strategic decision across the digital ecosystem.
Key responsibilities
- Serve as the primary research partner for all JazzWorld businesses, shaping a prioritized, ecosystem‑wide insight agenda.
- Design and oversee quantitative and qualitative studies, setting methodology and quality standards for all research.
- Manage the full research supply chain, including agency selection, budgeting and delivery, ensuring value for money.
- Integrate AI and automation throughout research stages—from questionnaire design to predictive modelling and automated synthesis.
- Partner with data, analytics and technology teams to create a unified, privacy‑compliant view of the JazzWorld customer.
- Translate complex findings into board‑ready narratives and champion the customer voice at executive and board levels.
- Set ecosystem‑wide customer experience standards and metrics, influencing major product launches and journey changes.
- Lead, develop and scale the Customer Insights team, keeping it at the forefront of research technology and AI platforms.
Required profile
- 10+ years in consumer or market insights, analytics or a related field, with experience leading teams.
- Master’s degree in Business, Marketing or Economics, plus strong knowledge of Computer Science, Data Science or related technical disciplines.
- Proven expertise in both quantitative and qualitative research methods and advanced analytical techniques.
- Hands‑on experience managing research agencies, procurement and budgets.
- Demonstrated ability to present to and influence senior stakeholders, including CEOs and board members.
- Strong people‑leadership skills with a track record of building high‑performing teams.
Required skills
- AI and automation tools for research (e.g., AI‑assisted transcript analysis, predictive modelling, automated reporting).
- Advanced quantitative and qualitative research methodologies.
- Data privacy and responsible use of customer data.
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Published 3 days ago
Expires 1 month from now
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JazzWorld
Islamabad
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