Outdoor Advertising & Branding Specialist

About the role

We are seeking a creative and detail‑oriented Marketing Executive to lead our branding initiatives and outdoor advertising campaigns. The role focuses on managing brand visibility across billboards, signage, banners and other outdoor media while ensuring consistency with our brand identity.

Key responsibilities

• Plan, design and execute outdoor advertising campaigns, including billboards, banners, hoardings and signage.
• Develop and maintain consistent brand guidelines across all marketing materials.
• Coordinate with print vendors, media agencies and outdoor advertising suppliers.
• Scout and negotiate high‑visibility outdoor ad locations within budget.
• Collaborate with the design team on creatives for branding collateral and manage timelines and budgets for projects.

Required profile

• Bachelor's degree in Marketing, Business or a related field.
• 1–4 years of experience in branding, outdoor advertising or marketing coordination.
• Strong vendor and agency negotiation skills.
• Familiarity with outdoor media formats and local advertising regulations.

Required skills

• Excellent communication and project management abilities.
• Ability to ensure brand compliance across all physical touchpoints.