SEO Expert

About the role

Coreuptech, a Karachi‑based software company, is looking for an experienced SEO Expert to boost organic visibility of its product pages, services and content assets. The role is remote‑friendly and works closely with product managers, content writers and engineers to design data‑driven SEO strategies that drive targeted traffic and support user acquisition.

Key responsibilities

• Develop and execute on‑page, technical and content‑led SEO strategies aligned with product and marketing goals.
• Perform comprehensive SEO audits to identify crawlability, indexability, sitemap and robots.txt issues and prioritize fixes.
• Conduct keyword research and competitive SERP analysis to uncover content opportunities across web and mobile platforms.
• Collaborate with engineers to implement structured data (schema.org), canonical tags, hreflang, redirects and site‑architecture improvements.
• Optimize content briefs, meta titles, descriptions, headings and on‑page copy for search intent and click‑through rates.
• Track, analyse and report KPIs such as organic traffic, rankings, crawl errors, Core Web Vitals and conversion metrics.
• Support localisation and technical SEO for Pakistan‑focused and international deployments.

Required profile

• Proven experience in SEO for web and web‑app products, including technical audits.
• Strong analytical skills with ability to interpret data from Google Search Console and Google Analytics.
• Up‑to‑date knowledge of search engine algorithm updates and SEO best practices.
• Ability to work collaboratively with cross‑functional teams in a remote environment.

Required skills

• SEO strategy and execution
• Technical SEO audits (crawlability, indexability, sitemaps, robots.txt)
• Keyword research and SERP analysis
• Google Search Console
• Google Analytics
• Core Web Vitals and page‑speed optimisation
• Structured data (schema.org)
• Hreflang implementation
• Canonical tags and redirect strategies
• Content brief creation and meta‑tag optimisation