Territory Sales Manager – Trade

About the role

The Territory Sales Manager – Trade will develop and execute strategic sales plans for METRO's wholesale business in Karachi. The role focuses on driving incremental sales across dry food departments and building strong customer relationships.

Key responsibilities

• Develop and execute strategic sales plans to achieve and exceed monthly, quarterly, and annual sales targets for defined segments.
• Drive incremental sales by adding relevant articles to customers’ baskets across dry food departments, such as D&T and S&C, targeting strong margin opportunities.
• Conduct pre‑visit analysis of customer sales and buying trends, followed by gap analysis to assess objectives and outcomes after each visit.
• Continuously enhance market and competitor knowledge to support METRO in adapting its sales strategies.
• Define objectives and action plans for each customer and maintain detailed customer notes and tracking sheets.
• Build strong relationships with cross‑functional teams, including Procurement and Operations, to develop initiatives and customized solutions.
• Prepare feasibility studies for business solutions and develop weekly plans according to portfolio priorities.
• Monitor and follow up on key customer portfolio KPIs, including turnover, margin, and frequency.
• Participate in team meetings and sales training sessions, contributing to a high‑performance sales culture.