Regional Sales Manager

About the role

The Regional Sales Manager will lead sales and distribution activities across an assigned cluster, ensuring smooth operations, market growth, and strong relationships with franchise and trade partners. This role focuses on expanding Zong product penetration, maintaining compliance, and driving revenue targets.

Key responsibilities

• Oversee all sales and distribution activities within the assigned territory.
• Conduct regular market visits to monitor stock levels and increase market penetration for Zong products.
• Enforce distribution policies and maintain discipline across the channel.
• Supervise Grid Managers, guiding their teams to achieve targets.
• Evaluate potential outlets based on shop count, coverage, financial strength, logistics, brand affiliation, and reputation.
• Communicate SOPs, targets, and trade promotions to channel partners.
• Ensure the sales team is fully trained and knowledgeable about all company products.
• Maintain professional relationships with franchises, distributors, and trade partners.
• Coordinate timely payment of incentives, commissions, and payouts.
• Monitor pricing and margin adherence across the sales channel.
• Guarantee sufficient POS materials are available and displayed in outlets.
• Address commission, payout, and legal queries from partners.
• Identify challenges faced by franchise and retail channels and relay them to senior management.
• Collaborate with Trade Marketing on BTL activities, promotions, and special events.

Required profile

• Bachelor’s degree or higher.
• Minimum of 4 years of relevant sales or distribution experience.

Required skills