B2B Export Sales & Lead Generation Specialist

About the role

We are looking for a skilled professional to identify international buyers, generate qualified B2B leads, and convert business opportunities into export sales. The ideal candidate will manage B2B platforms, conduct targeted outreach, and build strong relationships with buyers across international markets.

Key responsibilities

• Identify and connect with potential international buyers, importers, distributors, and wholesalers.
• Manage Alibaba.com and other B2B platforms, including product listings, buyer inquiries, and lead follow-ups.
• Use LinkedIn to research prospects, build connections, and generate sales opportunities.
• Plan and execute email marketing campaigns and personalized cold outreach.
• Handle buyer communication, share quotations, negotiate terms, and follow up to close deals.
• Research international markets, competitors, and potential export opportunities.
• Maintain accurate CRM records and an organized buyer database.
• Track leads, sales activities, and conversions, and provide regular progress reports.
• Coordinate with internal teams to ensure accurate product information and smooth buyer handovers.

Required profile

• Relevant experience in B2B lead generation, international sales, or export business development.
• Hands‑on knowledge of Alibaba.com, LinkedIn prospecting, and email outreach.
• Strong written and spoken English communication skills.
• Effective negotiation, follow‑up, and deal‑closing abilities.
• Familiarity with CRM tools and buyer database management.
• Understanding of export sales processes and international buyer requirements.
• Ability to work independently, manage multiple prospects, and meet agreed sales targets.

Required skills

• Alibaba.com
• LinkedIn
• Email outreach
• CRM tools