Area Sales Manager – Lahore

About the role

As an Area Sales Manager you will lead sales operations for Nestlé in Lahore, driving business objectives and ensuring a strong market presence. You will be the primary liaison for distributors and customers, guaranteeing operational excellence and compliance with Nestlé standards.

Key responsibilities

• Develop and execute field sales plans aligned with channel and category priorities.
• Manage and develop distributors and customers, overseeing sales, inventory, order management and payments.
• Drive execution of channel category plans at point of purchase to ensure product availability, visibility and growth.
• Provide accurate market insights, including demand forecasts, competitor activity and launch tracking.
• Ensure compliance with Nestlé policies, trade terms, safety and regulatory requirements.
• Coach, motivate and develop Nestlé sales force and distributor teams.
• Lead continuous improvement initiatives using Nestlé Continuous Excellence (NCE) methodology.

Required profile

• 3–5 years of experience in sales or marketing, preferably within FMCG.
• Proven track record of delivering sales targets and KPIs.
• Strong understanding of field sales operations, distributor management and customer development.
• Demonstrated ability to lead, coach and develop teams.
• Excellent stakeholder management and collaboration skills.

Required skills