Assistant Manager - Perfect Stores

About the role

National Foods Limited is hiring an Assistant Manager for its Perfect Stores programme. The role plays a key part in reaching company sales targets and category growth by developing and implementing BTL strategies within brand guidelines and customer expectations, and by driving trade visibility and promotional execution.

Key responsibilities

• Drive the company's vision at point of sale (POS) and maximise category take-off through high-quality POS material developed with the commercial team, with allocations set by market according to brand guidelines.
• Determine merchandising requirements across channels (trade, retail shops, street corner shops) and manage POSM including budget, logistics, distribution and assortment.
• Train merchandisers on product knowledge and shopper profiles, monitor their attendance, punctuality and appearance, and track their KPIs.
• Plan merchandising tools (POS guidelines, product knowledge, planograms) with the Perfect Store Manager, Revenue Planning Manager and sales team; develop brand planograms and must-stock lists (MSL).
• Ensure perfect-store standards are met, cascade weekly and monthly visibility plans, and keep the yearly and monthly visibility calendar up to date.
• Support new launches with the sales field force, conduct periodic trade visits, assess launch success and prepare closing reports.
• Develop sales presenters and roadshows for partner sales teams, and work with category teams on event and sponsorship visibility and promotional activations.
• Develop yearly brand-wise and country-level promotional plans, align finance on costs, produce and ship promotional packaging on time, and evaluate promotions by ROI and market feedback.

Required profile

• Graduate level education.
• 3 to 4 years of relevant experience.