Communication and Content Expert

About the role

Linkers International, a real estate developer primarily operating in DHA Phase 1 and working on commercial developments, is hiring a full-time, on-site Communication and Content Expert in Rawalpindi. The role develops and executes communication strategies aligned with the company's brand values and real estate portfolio.

Key responsibilities

• Write and edit press releases, newsletters, website copy and marketing materials
• Manage internal communications and support strategic corporate announcements and investor updates
• Collaborate with leadership, marketing and sales teams to ensure consistent messaging
• Prepare content for digital channels and events
• Monitor communication effectiveness and recommend improvements

Required profile

• Bachelor's degree in Communications, Journalism, Marketing, Business or a related field (highly preferred)
• Prior experience in real estate, property development or corporate communication preferred
• Strong communication and strategic communications skills, able to explain complex real estate concepts clearly

Required skills

• Experience with CMS such as WordPress for publications
• Ability to write ad copy, social posts, image content, blogs and website copy
• Good eye for design, research and data
• Ability to analyse Search Console queries and other online research platforms to build content strategy with SEO and AEO guidelines
• Comfort with basic digital tools for content creation, distribution and tracking