Digital Marketing Executive – Google Ads & ASO

About the role

Funsol Technologies is seeking a motivated Digital Marketing Executive to support its mobile app growth initiatives. This full‑time, onsite position is ideal for candidates with 1‑2 years of experience who want to deepen their expertise in Google Ads, app store optimization, and app monetization.

Key responsibilities

• Assist in managing Android app listings on Google Play Console, including store updates and basic ASO.
• Support the execution and optimisation of Google Ads App Campaigns aimed at installs and in‑app actions.
• Monitor and improve app monetisation through Google AdMob.
• Help set up event tracking, reporting and analysis using Firebase.
• Prepare weekly performance reports covering CPI, retention, revenue and ROAS.
• Conduct basic keyword research for ASO and contribute to overall app growth strategies.
• Stay current with Google Play policies and emerging digital‑marketing trends.

Required profile

• BBA/MBA in Marketing (or equivalent) from a reputable university.
• 1‑2 years of relevant experience in mobile app marketing or performance advertising.
• Strong analytical mindset, attention to detail and ability to meet deadlines.

Required skills

• Google Play Console
• Google Ads (including App Campaigns)
• Google AdMob
• Firebase analytics
• Basic ASO techniques and keyword research
• Familiarity with Android app environments

What we offer

• Growth‑focused environment with strong learning opportunities.
• Hands‑on experience in real app campaigns and monetisation strategies.
• Supportive, performance‑driven team culture.
• Competitive compensation package.