TikTok Account Executive (TikTok Shop & Content)

About the role

New Dawn Innovations is looking for a creative, results-driven TikTok Account Executive to lead its brand's presence on TikTok and drive sales through TikTok Shop. The role covers content strategy, influencer collaborations, TikTok Shop operations and performance optimisation, and is based on site in Gulberg Greens, Islamabad.

Key responsibilities

• Develop and run a TikTok content strategy, plan a content calendar and collaborate with creative teams on short-form videos.
• Manage the TikTok Shop storefront, product listings, inventory and order flow, and coordinate with logistics and customer service.
• Plan, run and optimise TikTok ads and GMV Max campaigns, working with the TikTok Ads Account Manager and tracking ROAS and CPA.
• Onboard creators and influencers, run affiliate programmes and track their performance.
• Run promotional campaigns and TikTok Live selling initiatives to grow revenue.
• Track KPIs such as GMV, conversion rates and engagement, and prepare performance reports.

Required profile

• Proven experience managing TikTok accounts, TikTok Shop or social commerce operations.
• Experience with TikTok Ads Manager, GMV Max campaigns and paid campaign optimisation.
• Experience coordinating with TikTok Ads Account Managers and with creator and affiliate campaigns.
• Familiarity with TikTok Shop product management and e-commerce order fulfilment.
• Strong analytical skills and a creative, storytelling mindset.

To apply, send your CV by email.